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PRODID:-//132.216.98.100//NONSGML kigkonsult.se iCalcreator 2.20.4//
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UID:20250927T125949EDT-9738aeh9rL@132.216.98.100
DTSTAMP:20250927T165949Z
DESCRIPTION:This workshop will provide an overview of the different types o
 f market research\, how to analyze the competition\, and the resources ava
 ilable at 91Ö±²¥ to perform market research. Our market research librarian
  Amanda Wheatley will walk us through some of those resources using a mark
 et research canvas tool.\n\nLearning outcomes:\n\n\n	Describe at least two 
 of the benefits of market research.\n	Formulate the strategy to identify cu
 stomer segments and market size.\n	Formulate the strategy to perform a comp
 etitive analysis.\n	Use the market research databases available via 91Ö±²¥ 
 Library.\n\n\nREGISTER HERE!\n
DTSTART:20251001T200000Z
DTEND:20251001T213000Z
LOCATION:CA\, Montreal\, H3A 0E8\, 91Ö±²¥ Engine Seminar (FDA 3)\, 3450 rue
  University
SUMMARY:Market Research and Analysis of Competition
URL:/desautels/channels/event/market-research-and-anal
 ysis-competition-366459
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